This funding will support The Opportunity Agenda (OA), an organization that leverages communications and cultural strategies to move hearts and minds and drive lasting policy for a more just society. On a range of issues, OA identifies the highest priority audiences, dissects the prevailing narratives that currently help and harm reform, refines the elements of an effective messaging campaign connected to policy change, maps the communications resources and capacity that exist and are needed, and establishes the short, medium and long term actions that are necessary to move a shared narrative agenda forward. OA provides tactical communications support through training sessions, issue briefs and coaching on fact-based rapid responses to negative media and messaging on urgent issues and crises as they arise.
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The Opportunity Agenda
